女こころFemininity

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PHOTOGRAPHER 高橋 秀行 HIDEYUKI TAKAHASHI

1969: Born in Fukui

1993: Graduated from Bachelor of Arts, Department of Photography in Nihon University College of Art;
joined Hakuhodo Photo Creative (currently Hakuhodo Product's)

PRIZE :

  • New York Festivals, Grand Prix. Nikkei Advertising Awards, Grand Prix, etc.

Japanese Bijin-ga (paintings of beautiful women) deeply impressed European great painting masters with surprise and fascination, and accepted with applause in the era of “Japonism”.
I’m sure those masters dripped and dripped their “brain drool” when they saw it.
Japanese hair style and Kimono which had developed in a unique way.
Gestures or expressions of the Japanese women who wore them.
As a Japanese person and a photographer,
I have always had an irrepressible urge to shoot something like this.
They occupy a unique space amidst the silence...
Minimal colors without excess
Dignified look in eyes...
Soft, beautiful curving lines...
And most important of all, the way of life as women expressed
I am really happy if these pictures grab people on an impulse, and have them breathtaking or fascinating.

ART DIRECTOR 竹内 佐織 SAORI TAKEUCHI

1982: Born in Chiba

2007: Graduated from Bachelor of Arts, Department of Industrial, Interior and Craft Design,
Textile Course in Musashino Art University; joined Hakuhodo

PRIZE :

  • Kodansha Advertising Awards, Grand Prize. JAGDA Yearbook Prize. ADC Yearbook Prize.
    TDC Yearbook Prize. GOOD DESIGN Award, etc.

The goal of all the creative staff who
produced these photographs were
the same: “Expression of Japanese beauty.”
As one Japanese woman,
I expressed the beauty by means of “Gayko”.
I’m confident that we could create
“Conveying photos” by pruning away
elements -contours, posturing, sentiment,
space ultimately to make
the message we want to convey clear.
My heartfelt wish is for these
photos to have a permanence
that will still represent not only
a skin-deep but also inner beauty
of Japan a century from now.

STAFF LIST

  • P: Hideyuki Takahashi
  • AD: Saori Takeuchi
  • Ret: Jun Urata
  • Pr: Suguru Abo, Erika Ohashi
  • Kimono Coordinator: Yoshihiko Egi
  • Make: Sakae Tomikawa, Kumiko Kurogi(SHISEIDO)
  • Wig: Jinkichi Hamanaka(Yamada Katsura)
  • Model: Ami Suzuki(Satoru Japan)
  • Studio: 10BANstudio
  • Art: Satoshi Fukuda(Office Planar)
  • Driver: Akira Nakajima

HIDEYUKI TAKAHASHI

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SAORI TAKEUCHI